SETTING UP YOUR MARKETING PLAN

START PREPPING TODAY!

There’s not one-size-fits all when it comes to your launch plan.

You’ll have different goals for every phase of your launch. The guide below will help you determine what steps to take to build momentum!

 

START NOW

PLANNING PHASE

Before you even announce that you will be launching something new, you can start warming up your audience and building trust or authority.

Ask yourself the following questions:

  • What milestones or achievements do you need to reach before people will hire you?

  • What to they need to know about you or your service?

  • Do you have a following yet?

Tactics to build trust & AUTHORITY with your audience:

Share Testimonials

Guest blog posts

Create a Webinar

Be a guest on a podcast

Social Media interaction

Consistent Social Media posting

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LET’S KEEP WORKING

PRE-LAUNCH PHASE

Your pre-launch period should be at least 3 weeks before your project goes live. This phase is important because you want people to be ready to hire you. Their mind should be made up before you even put your service LIVE!

  • FIRST WEEK - BRAND DESIGN

    • During the first week I will develop your new brand directive. I will develop your inspiration board to set the tone of your business style, a color palette, and create your logo concepts based on your business, audience, and goals. Your brand directive will be presented on a PDF and it will help you immerse yourself on your new brand.

  • SECOND WEEK TO THIRD WEEK - BRAND REVISION AND HOMEPAGE PREVIEW

    • Based on your feedback we will be working on revisions for your brand and also begin the process of designing any additional on brand items we have agreed on.

    • We will also begin to put together your homepage preview by using the same design elements we have created for your amazing new brand.

  • FOURTH TO SIXTH WEEK - Developing full website and preparing for launch!

    • After working on both your brand and website, we will start the development of your full website and other material.

    • Once your new site design has been developed, you will receive your preview link to allow you to review your new website and provide feedback.

    • Once I receive your feedback, we will revise your website, and pages to make sure we have everything ready before we launch.


TIME TO CELEBRATE

YOUR LAUNCH

After our time together, we will celebrate your new brand and website launch!

  • YOUR DESIGN FILES

    • You will receive a compressed file with all the designs created for your new brand.

    • A training video to show you how to update your new website and blog!

    • Time to share your news with the world! Make sure to announce your new brand and website via social media!

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A woman is the full circle. Within her is the power to create, nurture and transform
— Diane Mariechild